Earlier this year we featured the stunning application of our High CRI strips in a new distillery in Buffalo, NY. These LED strips use powerful lighting tech to mimic natural light and provide vivid, accurate colors in any setting. Here at Solid Apollo, we’re focused on innovation. We thought, what if we could take this beloved product and make it better, and that’s exactly what we’ve done. Today we’re introducing our newest line of quality LED strips, ULTRA High CRI. We’ve taken everything that made our High CRI strips amazing and improved upon an already fantastic product.
Our new ULTRA High CRI strips feature updated technology that allows us to produce a strip with every CRI R value in excess of 87. What exactly does this mean and why is it so important? CRI, or color rendering index, is a measurement of the ability of a light source to accurately represent an object’s colors in comparison to natural light. Measured by color values labeled R1 to R15 and rated on a scale of 0 to 100, lights with higher R values will show surroundings and objects in more vivid and realistic colors. Traditional LEDs have CRI averages in the low 80s and often lower. Even many LEDs labeled as High CRI can have low ratings for important values like R9 and R12 which represent vivid reds and deep blues respectively. Our new ULTRA High CRI strips successfully bridge these gaps boasting R9 and R12 values ranging from 87 to 97 with total averages from 95 to 97 for a truly full spectrum line of LED strip lights. Below is an example value graph from our new ULTRA High CRI strips in 3000K showing strong values across the entire CRI gamut.
Besides offering unparalleled color rendering, effective lighting offers many benefits especially in retail environments. Customers psychologically respond to light and color. It’s why McDonald’s uses red and yellow to trigger appetite, hunger, and speed and how IKEA guides customers on a specific, curated path through their showrooms. Think about your own experiences as a consumer. Have you purchased a piece of apparel that looked great in-store but then completely different outside? Or conversely maybe you’ve been in a clothing, jewelry, or makeup store where everything was dull and uninspired. The solution to these problems for business owners is our ULTRA High CRI lights.
High CRI lighting ensures merchandise and retail areas are appealing, vivid, and display accurate colors of all a retailer has to offer. Warm lights help to accent cafés, bakeries, and gold jewelry. Cooler pure white lights are perfect for areas with lots of whites and blues, bright marble or stone surfaces, and silver jewelry. A daylight or natural white is the way to go for lighting produce, clothing, or cosmetics where accurate colors as they appear in daylight is very important. Proper use of our fixtures will draw customers’ eyes and increase their likelihood of forming a positive bond with a retail area’s atmosphere and products. Stores that have moved to effective LED lighting have shown an increase in sales of two to twelve percent as reported by Lux Review.
With our new strips and expertise in LED lighting we are ready to help you effectively and professionally light your store, restaurant, bar, and more. Our new ULTRA High CRI line launches now in a full range of color temperatures. Get in touch with us today at info@solidapollo.com or 425.582.7533 to beginning planning your lighting future.
